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Home » Featured IND » Bajaj and Picup partner to accelerate last-mile delivery

Bajaj and Picup partner to accelerate last-mile delivery

IN a move to strengthen South Africa’s booming last-mile delivery sector, Bajaj South Africa has partnered with Picup, a leading logistics platform known for its innovative delivery solutions. The partnership will see Picup’s riders equipped with the rugged Bajaj Boxer 150, supporting the company’s rapidly expanding operations across the country.
This partnership is designed to improve uptime, reduce operating costs, and enhance driver safety and productivity — all while delivering a seamless experience to the end customer. Bajaj’s robust, low-maintenance fleet perfectly complements Picup’s commitment to smart logistics and scalable delivery solutions.

“Picup is more than a logistics partner – it’s a platform for opportunity,” said Mikael Cloete, business head of Bajaj South Africa. “By connecting people, brands, and communities, they’re redefining how last-mile delivery is done in South Africa. We’re proud to support this mission with vehicles designed for real-world performance, fuel efficiency, and reliability.”

As one of the most respected logistics technology brands, Picup is known for its reliability, innovation, and commitment to inclusive growth.

Through its platform, thousands of South Africans have been given access to income generating work using smart, app-based tools that enhance efficiency and service delivery.
Picup founder Antonio Bruni says the key focus is enabling drivers with reliable vehicles. “Our primary goal is to offer a rent-to-own solution.

We’ve done all the hard work to bring this programme to life, and now we’re ready to launch it. In partnership with Bajaj, we’ll also be rolling out electric vehicles (EVs) later this year – expanding beyond petrol bikes to include sustainable EV options.”

With a client base that includes Pick n Pay, Dis-Chem, Nandos, and other household brands, Picup is not only trusted for its delivery reliability, but also celebrated for its contribution to South Africa’s digital and economic transformation. This partnership will allow Picup to expand its footprint with even greater efficiency, backed by a fleet that’s been proven across global markets.

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