Home » Featured IND » Rhodes can do it

Rhodes can do it

GROOT-DRAKENSTEIN-based Rhodes Fruit Group (RFG) last month quickly re-opened its fruit canning factory in Tulbagh – a great relief to the company considering strong demand for its brands during the Covid-19 crisis.

It was widely reported that this key production facility was shut for four days for deep cleaning and decontamination after nine employees tested positive for Covid-19.

The closure was ordered by the Department of Employment and Labour (DOL) in early May.

RFG said operations at the factory were initially resumed on a phased basis to protect employees and provide a safe working environment.

RFG CEO Bruce Henderson noted that while the closure had been disruptive to the canning process and there was a national imperative to supply food products during lockdown, the group would not compromise the safety of its employees.

RFG is one of the largest employers in the Witzenberg region – which has been identified as a Covid-19 hotspot.

RFG owns the best-selling Rhodes canned fruit and vegetable range – as well as other brands like Bull Brand, Magpie, Squish, Bisto, Hinds and Pakco.

RFG recently reported increasing turnover by 10% to R2.9 billion in the six months to end March 2020.

The group disclosed that sales for the month of March were 22% higher as households stocked up on essential foods ahead of the national lockdown.

Henderson pointed out that RFG had seen “sustained higher demand” for canned goods throughout the first seven weeks of lockdown.

With sales of canned fruit, vegetables and meat proving particularly strong, Henderson said production had been increased to meet the demand. Unfortunately for RFG, government restrictions on the sale of hot meals (which were implemented more than three weeks into lockdown) meant a marked slowdown in the sale of pies.

In terms of handling further Covid-19 complications, Henderson said the group had effective protocols and experienced operational management teams to reduce the risk of factory closures.

This would ensure rapid cleaning and reopening in the event of infections.

To enquire about Cape Business News' digital marketing options please contact sales@cbn.co.za

Related articles

Pull the plug on draining input costs by optimising boiler water savings, advises AES 

Pull the plug on draining input costs by optimising boiler water savings, advises AES South Africa is a water-scarce country, beset by ageing municipal water...

Muizenberg beachfront project reaches milestone with opening of St James Walkway, western parking area

Muizenberg beachfront project reaches milestone with opening of St James Walkway, western parking area The City of Cape Town is pleased to announce that the...

MUST READ

Engineering the turnaround: How technical excellence and innovation will drive South...

Engineering the turnaround: How technical excellence and innovation will drive South Africa’s rail recovery By Professors Pilate Moyo and Hannes Gräbe, Co-chairs, SAHHA Technical Committee AS...

RECOMMENDED